Tuesday, August 7, 2012
Goodbye Google Shopping
I've used Google Shopping since it was a beta service called Froogle, to research and source millions of dollars of purchases over the years. I used Froogle because I trusted the results to be neutral.
Google Shopping is just another advertising channel now.
Google is making more money, and retailers with deep pockets are happy to drive more traffic.
But this move is a serious dis-service to the eyeballs (consumers) being sold by Google.
So this set of eyeballs won't use Google Shopping any more.
Reinforces the old saying:
If you aren't paying for something, you aren't the customer, you are the product.